This book addresses the crucial question of America's adjustment to changes in the international economy. It examines policies that will deal effectively with t

Examines the competition between American and foreign companies in the manufacture of steel, color television, semiconductors, textiles, footwear, and automobil

At the end of the twentieth century, international business functioned in an environment dominated by the triad of economic power formed by the USA, Japan and t

In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpr