Lead Community Fundraising

Download or read book Lead Community Fundraising written by Linda Mareen Neugebauer and published by Springer Nature. This book was released on 2021-08-01 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world is changing, and so are our donors. In the future, it will become even more important for organizations to find leads, supporters and new donors online - because digitization is a bottleneck in fundraising. This book highlights universal fundraising opportunities. It explains the fundamentals of lead community fundraising and why, especially in digital times, it is important to start with the people - the community. The main topic of the book is the current state of digital fundraising, which is becoming more and more important. More than 45 examples from international fundraising practices provide a valuable foundation for all practitioners in this field.