Customer value management is a managerial approach in which customers are perceived as the company’s asset, the value of which may be measured and increased t

Superior Customer Value is a state-of-the-art guide to designing, implementing and evaluating a customer value strategy in service, technology and information-b

Transdisciplinary engineering transcends other inter- and multi-disciplinary ways of working, such as Concurrent Engineering (CE). In particular, transdisciplin

Even today with quality improvement the battle cry of American industry, the quality programs in most companies are limited to "conformance to technical standar