This book establishes gender issues as a major focus within developments shaping higher education in the Asia Pacific region. The discussion is framed as a resp

This book examines the extent to which social media marketing influences the customer-based brand equity of higher education institutes. Higher education instit

Drawing on international and national data, theory and research, Gender and the Changing Face of Higher Education provides an accessible but nuanced discussion

Over the past two decades, international cooperation in higher education has become the norm in China and around the world. To exemplify these relationships, th

The Springer International Handbook of Educational Development in Asia Pacific breaks new ground with a comprehensive, fine-grained and diverse perspective on r