This book is designed to help students organize their thinking about psychology at a conceptual level. The focus on behaviour and empiricism has produced a text

This book presents recommendations for teaching the introductory psychology course, developed by the Introductory Psychology Initiative (IPI) task force appoint

There is simply no other textbook as effective in getting students excited about and involved with psychology as Plotnik's exceptional text. Using his hallmark

The editor's goal in compiling this book was to invite authors to articulate their philosophies, course designs, and teaching techniques for the introductory ps