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Marketing Mental Health Services to Managed Care
Language: en
Pages: 208
Authors: William Winston
Categories: Medical
Type: BOOK - Published: 2020-04-03 - Publisher: Routledge

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Managed care is rapidly making traditional marketing strategies for mental health services obsolete. Here is the definitive book that helps professionals unders
Marketing to Managed Care Organizations
Language: en
Pages: 92
Authors: Kathleen S. Penkert
Categories: Medical
Type: BOOK - Published: 1998 - Publisher: CWLA Press (Child Welfare League of America)

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Marketing for Mental Health Services
Language: en
Pages: 208
Authors: William J. Winston
Categories: Business & Economics
Type: BOOK - Published: 1984 - Publisher: Psychology Press

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Marketing has come of age in health care. This book will help you discover valuable marketing techniques to defeat the negative image that often haunt mental he
The Clinician's Guide to Managed Behavioral Care
Language: en
Pages: 356
Authors: William Winston
Categories: Business & Economics
Type: BOOK - Published: 2014-02-04 - Publisher: Routledge

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Managed care is a revolution impacting the practice of clinicians throughout America. The Clinician’s Guide to Managed Behavioral Care, called “a survival k
Marketing for Therapists
Language: en
Pages: 212
Authors: Jeri Davis
Categories: Medical
Type: BOOK - Published: 1996-02-23 - Publisher: Jossey-Bass

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Marketing for Therapists is the first book of its kind to offer step-by-step guidance for creating effective and ethical marketing strategies that meet the chal