This newly revised and updated edition of Media Selling addresses the significant changes that have taken place in media industries over the last few years, whi

The must-have resource for media selling in today’s technology-driven environment The revised and updated fifth edition of Media Selling is an essential guide

First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Adapt your sales strategy to embrace the opportunities that digital channels can bring, with this ultimate guide to selling in the digital environment from enga

This is the resource you've been waiting for. Tailored specifically to those in "party plan" direct selling businesses, Social Media for Direct Selling Represen