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Leading Pharmaceutical Innovation
Language: en
Pages: 184
Authors: Oliver Gassmann
Categories: Business & Economics
Type: BOOK - Published: 2013-06-05 - Publisher: Springer Science & Business Media

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Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book
Leading Pharmaceutical Innovation
Language: en
Pages: 189
Authors: Oliver Gassmann
Categories: Business & Economics
Type: BOOK - Published: 2018-05-10 - Publisher: Springer

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Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book
Innovation and Marketing in the Pharmaceutical Industry
Language: en
Pages: 763
Authors: Min Ding
Categories: Medical
Type: BOOK - Published: 2013-10-31 - Publisher: Springer Science & Business Media

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The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of cutting-edge scientific research, a huge web
Pharmaceutical Innovation, Competition and Patent Law
Language: en
Pages: 347
Authors: Josef Drexl
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Type: BOOK - Published: 2013-01-01 - Publisher: Edward Elgar Publishing

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Public health, safety and access to reasonably priced medicine are common policy goals of pharmaceutical regulations. As both the context for innovation and com
The Changing Economics of Medical Technology
Language: en
Pages: 225
Authors: Institute of Medicine
Categories: Medical
Type: BOOK - Published: 1991-02-01 - Publisher: National Academies Press

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Americans praise medical technology for saving lives and improving health. Yet, new technology is often cited as a key factor in skyrocketing medical costs. Thi