This book focuses on cultural tourism as it develops into the second decade of the new millennium. It presents recent hospitality and tourism research findings
This book examines the many ways in which innovative technologies represent a powerful development tool for the tourism and leisure sector and presents novel st
This proceedings volume presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the integration of theory
This book explores the ways in which information and communication technologies (ICTs) offer a powerful tool for the development of smart tourism. Numerous exam
This is a handbook for the cultural entrepreneur, offering some of the best examples on practice, franchises, research, innovation and business opportunities in