With the increasing competition on the market, customer loyalty has become a decisive factor for long-term business profits. At its high, customer loyalty conno
Master's Thesis from the year 2010 in the subject Communications - Miscellaneous, course: Master of Business Administration, language: English, abstract: ABSTRA
Due to the more and more fierce competition in today's business, many companies are required to build long-term profitable relationship with customers and to ac
This book is for those who are interested to know more about the recent trend of service loyalty and service switching among mobile phone service users. This ti