Appeals in Modern Rhetoric: An Ordinary-Language Approach introduces students to current issues in rhetorical theory through an extended treatment of the rhetor

'Moral character, so to say, constitutes the most effective means of proof.' In ancient Greece, rhetoric was at the centre of public life. Many writers attempte

Rhetorics Haunting the National Mall: Displaced and Ephemeral Public Memories vividly illustrates that a nation’s history is more complicated than the simple

Society's attitudes to rhetoric are often very negative. Here, Richard Toye provides an engaging, historically informed introduction to rhetoric, from Ancient G

Rhetorical Figures in Science breaks new ground in the rhetorical study of scientific argument as the first book to demonstrate how figures of speech other than