Business Intelligence as Growth Engine for Small and Medium Enterprises

Business Intelligence as Growth Engine for Small and Medium Enterprises
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ISBN-10 : OCLC:1120555441
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Book Synopsis Business Intelligence as Growth Engine for Small and Medium Enterprises by : Ivan Popov

Download or read book Business Intelligence as Growth Engine for Small and Medium Enterprises written by Ivan Popov and published by . This book was released on 2014 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A rapid growth of the Business Intelligence (BI) market makes advanced analytics avail- able for Small and Medium Enterprises (SME). The process of BI integration and adop- tion is quite difficult for SMEs because of their limited resources and other peculiarities. This study presents a roadmap for leveraging BI as a growth engine in SMEs. This "BI roadmap for SMEs" considers speciffication of BI solution requirements, development aspects such as OLAP data modelling and choosing BI software, while paying attention to success factors. Theoretical framework is based on the experience gained during the practical development of the BI solution at the company representing SME.


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