Customer Satisfaction Measurement and Management

Customer Satisfaction Measurement and Management
Author :
Publisher : Thomson South-Western
Total Pages : 488
Release :
ISBN-10 : 0538844396
ISBN-13 : 9780538844390
Rating : 4/5 (390 Downloads)

Book Synopsis Customer Satisfaction Measurement and Management by : Earl Naumann

Download or read book Customer Satisfaction Measurement and Management written by Earl Naumann and published by Thomson South-Western. This book was released on 1995 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the definitive resource on how to survive the ever-increasing levels of customer expectation and make the voice of your customer your biggest ally. Learn how to implement a customer satisfaction measurement and management program that permeates every level of your company, for becoming truly customer driven is essential for survival in the 21st century.


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