The most accessible and up-to-date dictionary of its kind, this wide-ranging A-Z covers both interpersonal and mass communication, in all their myriad forms, en
This is a clothbound version of the original paperback book (ISBN 0-922993-25-4). The dictionary contains more than 1,400 concepts and terms associated with mas
The only single source for definitions of the terms used in the media and communications field, this unique reference contains 25,000 definitions from broadcast
Accessible to wide range of readers from student to lay people, this authoritative reference provides a complete listing of media concepts, figures, and techniq