The contributors analyse the subject of Asian pop culture arranged under three headings: 'Television Industry in East Asia', 'Transnational-Crosscultural Recept

East Asian pop culture can be seen as an integrated cultural economy emerging from the rise of Japanese and Korean pop culture as an influential force in the di

Since the 1990s there has been a dramatic increase in cultural flows and connections between the countries in the East Asian region. Nowhere is this more appare

This book observes and analyzes transnational interactions of East Asian pop culture and current cultural practices, comparing them to the production and consum

From henna tattoo kits available at your local mall to ofaux Asiano fashions, housewares and fusion cuisine; from the new visibility of Asian film, music, video