This book explores the link between entrepreneurship and innovation, providing an understanding of the latest developments in the field. It explores numerous ch

This book shows how to build and maintain a distinctive and credible employer brand and develop a set of relevant success metrics to help measure return on inve

This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leadi

Focusing on the business implications of green innovation, this book describes the sheer impact, spread, and opportunities arising every day, and how business l

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintai