Experiencing Public Relations examines the everyday experiences of PR practitioners in order to better understand how public relations is perceived by those out

Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothin

The public relations of "everything" takes the radical position that public relations is a profoundly different creature than a generation of its scholars and t

From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienc

Global surveys have identified that evaluation is the current major professional research issue. Clients of PR firms are seeking greater evidence of the impact