Grow Your Complementary Health Business
Author | : Kathryn Orange |
Publisher | : |
Total Pages | : 124 |
Release | : 2020-01-16 |
ISBN-10 | : 166028130X |
ISBN-13 | : 9781660281305 |
Rating | : 4/5 (305 Downloads) |
Download or read book Grow Your Complementary Health Business written by Kathryn Orange and published by . This book was released on 2020-01-16 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complementary and Alternative Medicine (CAM) is becoming big business with over half the World's population seeking an alternative ways to regain and keep their health. By 2025, they expect the CAM industry to grow to $196 billion. That's on a par with other industries such as E-Learning, US clean energy and global recruitment.It seems there's never been a better time to start a CAM business, but despite this potential for therapy clinics to thrive, many therapists find it difficult to create a viable health business and failure often comes within their first year following graduation.Why is this?The answer is simple. Whereas they are competent in their therapy, they often lack training in basic business strategy and management. Whether you are just starting out or struggling with an existing CAM clinic, "Grow Your Complementary Health Business" is essential reading. Kathryn Orange uses her own experience of running health clinics in two different countries to give you a simple tried and tested path to success. With an easy anecdotal style and plenty of templates to copy, she shares the best practices that enabled her to build a profitable and sustainable CAM therapy clinic. Within the book, she takes through each step: from setting up the clinic, creating a brand, finding patients, keeping records, developing and growing the business, and basic legal and accounting responsibilities. "Grow Your Complementary Health Business" is your first step on the path to success! UPDATE: 2020 has seen a surge of people moving their businesses online, health therapists among them. Working in clinical practice from the internet has its own difficulties and Kathryn has added an additional chapter based on her own experiences of making the move.