Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the mark
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the mark
This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectatio
The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries
Although the 21st century library is competing with numerous web-based resources, its clients can benefit from using its research assistance, physical and onlin