Materials and Technology for Sportswear and Performance Apparel

Download or read book Materials and Technology for Sportswear and Performance Apparel written by Steven George Hayes and published by CRC Press. This book was released on 2015-12-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise and detailed book which combines coverage of fashion, function and fit on the design and development of functional garments for sportswear with particular focus on garment manufacturing. It discusses fundamental terms, definitions, materials, concepts, factors and techniques related to developing sportswear products with examples and case studies. The book goes on to explore sportswear market, trend, consumer perceptions, and celebrity endorsement in brand promotion. It also discusses popular fibers and fabrics, including woven, knits, and composite fabrics used for sportswear.