The military has long been associated with hard power, yet it is engaged in public diplomacy as it represents the U.S. abroad and facilitates the diffusion of i

Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and acad

"Speak softly and carry a big stick" Theodore Roosevelt famously said in 1901, when the United States was emerging as a great power. It was the right sentiment,

This book explores the phenomenon of soft power in international relations. In the context of current discourses on power and global power shift s, it puts forw

This book, which was originally published as a Special Issue of Journal of Language & Politics 4:1 (2005), takes the war in Iraq as an exemplary case through wh