The ubiquity of technology in modern society has opened new opportunities for businesses to employ marketing strategies. Through digital media, new forms of adv
Every life has certain moments that define it. Going beyond the day-to-day norms of living, these life experiences have a profound effect on the person and the
Digital collaboration is abundant in today’s world, but it is often problematic and does not provide an apt solution to the human need for comprehensive commu
Transmedia storytelling is defined as a process where integral elements of fiction get dispersed systematically across multiple delivery channels to create a un
Narration can be conceptualized as conveying two or more events (or an event with a situation) that are logically interrelated and take place over time and have