While the business aspect of an optometrist's practice may come second to patient care, optometrists today are faced with greater competition for new patients a

An introduction to the theory and practice of optometry in one succinct volume. From the fundamental science of vision to clinical techniques and the management

Count on this complete guide to setting up and managing an optometric practice! Business Aspects of Optometry covers everything related to the business side of

Practice Management in Optometry, Second Edition, is a refresh of the original book published in 2017. Subchapters that were outdated or redundant have been rem

This one-of-a-kind compilation presents 201 easy-to-read, ready-to-use strategies for creating a highly professional, productive and profitable optometric pract