This book presents a systematic study of practices and theories for query understanding of search engines. These studies can be categorized into three major cla

Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strat

The second edition of Understanding Search Engines: Mathematical Modeling and Text Retrieval follows the basic premise of the first edition by discussing many o

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Sear

An introduction to information retrieval, the foundation for modern search engines, that emphasizes implementation and experimentation. Information retrieval is