A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation

An intimate look into the inner lives of our most prominent cultural figures— pulled from the celebrated Proust Questionnaire page in Vanity Fair magazine. Th

Questionnaire Design for Business Researchprovides a wealth of examples that clearly demonstrate how to design research questions. The book demonstrates how to

Marcel Proust's questionnaire is one of the best-known interviews devices used in the media nowadyas. Fun, intelligent, and concise, its reveals much of the per

Praise for the First Edition "...this book is quite inspiring, giving many practical ideas for survey research, especially for designing better questionnaires."