Breaking one's dieting rule or resolution to quit smoking, procrastination, convenient lies, even the failure of entire nations to follow through with plans to
Views on addiction are often polarised - either addiction is a matter of choice, or addicts simply can't help themselves. But perhaps addiction falls between th
Impulsivity explores the basis for the seemingly universal tendency to devalue rewards or punishments that are not immediately available. When confronted with a
Ainslie argues that our responses to the threat of our own inconsistency determine the basic fabric of human culture. He suggests that individuals are more like