Introducing Communication Research

Download or read book Introducing Communication Research written by Donald Treadwell and published by SAGE. This book was released on 2011 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing Communication Research is an undergraduate text of a size, level, and style that will motivate and enthuse the increasing number of undergraduate students entering communication research. The text will highlight examples of research in real world settings so that students can see the relevance of the basic communication research course to their careers and perhaps, as graduates, keep the text on an office bookshelf. Written in an accessible tone, Introducing Communication Research provides an overview of the research process from start to finish covering both quantitative and qualitative methods, statistics, ethics, measurement, and more.