Advances in Electronic Marketing

Advances in Electronic Marketing
Author :
Publisher : IGI Global
Total Pages : 318
Release :
ISBN-10 : 9781591403234
ISBN-13 : 1591403235
Rating : 4/5 (235 Downloads)

Book Synopsis Advances in Electronic Marketing by :

Download or read book Advances in Electronic Marketing written by and published by IGI Global. This book was released on 2005-01-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher.


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Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterpris