The Long Tail of Tourism

The Long Tail of Tourism
Author :
Publisher : Springer Science & Business Media
Total Pages : 221
Release :
ISBN-10 : 9783834962317
ISBN-13 : 3834962317
Rating : 4/5 (317 Downloads)

Book Synopsis The Long Tail of Tourism by : Alexis Papathanassis

Download or read book The Long Tail of Tourism written by Alexis Papathanassis and published by Springer Science & Business Media. This book was released on 2011-04-23 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ‘long tail’ of holiday offerings implies dramatic shifts in the sector’s concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.


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